Jim Lane

Category: UX/Design

Five Years of NoVA UX

This week’s NoVA UX meetup was my last as an organizer for the group, which I founded back in 2012. At the time there simply wasn’t a group for designers in the Northern Virginia area; the only UX meetups were in DC, which can be quite a hike.

Our first event was seven people watching a demo of eye-tracking hardware. Since then, we’ve done 64 monthly events and grown the group to 3,000 members. It’s been a privilege to give back to the VA/MD/DC design community, but it was time hand over the reins and let my fellow organizers take things from here. I’d like to thank my fellow organizers Kit Unger, who has since moved on to Seattle, Will King, Jody Thomas, Jane Robbins, and Alex Hsiao.

To celebrate the group’s birthday we did a little retrospective, looking back at the various topics we’d covered over five years. As promised at the event, here is a collection of presentations from late 2012 to early 2017. Enjoy!

NoVA UX Responsive Design from UXMattFiore

Why UX designers need to think like Marketers from Saf Elmansour

NoVA UX Meetup: Product Testing and Data-informed Design from Jim Lane

Brain secrets every UXer needs to know from John Whalen

UI testing & behavioral design

NoVa UX Presentation on Iterative Process of Action Design

Usability testing demystified

Designing effective ux in web apps from kettultim

NoVA UX – Strategies for Accessibility – August 2013 from Chris Merkel


Design Thinking Introduction & Workshop – NoVA UX from John Whalen

Design Stories Are The New User Stories from Luis Daniel Rodriguez

Designing for glass from David Hodge

UX Assessment Techniques (from NOVA UX Psychology of UX Panel: Dec 11, 2013) from Jennifer Romano Bergstrom

Cognitive science of design in 10 minutes or less from John Whalen

Design Fixation for UX Professionals in 10 Minutes or Less! (Dec. 11, 2013) from robyoumans

Persona storytelling from Dara Pressley

Tips for creating international multilingual websites from Jim Lane

A User Experience (UX) Army of One – Jonathan Rubin at NOVA UX Meetup Feb. 12, 2014 from jrubin8877

Designing UI/UX for Mobile-Connected Devices from Erin Pfiffner

Going from Here to There: Transitioning into a UX Career from dpanarelli

A Prototyping Case Study at NoVA UX from 3Pillar Global

Product Strategy for UXers from Kevin Vigneault

Tools of the UX Trade from dpanarelli

Design Sprints Presentation at NoVA UX from 3Pillar Global

Purity vs Pragmatism from Jeff Gothelf

Emergent UX: Seducing the Six Minds – Full Talk from John Whalen

Less, But Better – Dieter Rams' Principles of Good Design from 3Pillar Global


Mobile UX Design Best Practices for Advertising from Brant Nesbitt

NoVA UX User Testing Workshop July 2015 – Will King from Jim Lane

Notion Theory: UX Lessons Learned from Jim Lane

Building the Right Product: How to Approach the Discovery Process

99 Problem, But is this issue one? from AJ Siegel

ux@addthis NoVA UX meetup presentation from Jim Lane

Design Systems: Parts, Products & People from nathanacurtis

Designing Future-Friendly Content from Mike Atherton

Secrets of Site Optimization

UX design for non profit websites from Bruce Sklar

Structured Content Part 1: More than just fields from Dori Kelner

Structured Content Part 2: Why designers should care from Dori Kelner

Building Buy-In: Internally Positioning UX for Executive Impact from John Whalen

UX Memory Design: How to Make Your UX Unforgettable

User Memory Design – Curt Arledge – IA Summit 2016 from Curt Arledge

Why the Bad Rap? Accessibility doesn’t have to be a dirty word (3/15/17) from UserWorks

Designing Capital One's iPhone and iPad App from Sabrina Ngai

Articulating Design Decisions

Articulating Design Decisions

I shared a number of books and articles this year, but looking back the most impactful read was definitely Tom Greever‘s 2015 Articulating Design Decisions.

As designers and creative leaders, we rely on our ability to communicate our ideas, inspire our teams’ creativity, and solicit and respond to feedback. Unfortunately, these skills are not necessarily part of design curriculum, so we must develop them ourselves and coach our teams as to how to present their ideas effectively.

At a recent design summit for my organization, I used elements of Tom’s book for a workshop session, to practice presenting design, giving constructive feedback, receiving feedback, and responding in kind.

Tom’s book outlines specific strategies for developing and practicing these communication skills, which are critical regardless of the size of your specific team or organization. I encourage you to check it out, and share it with other designers on your team.

Have a safe and happy New Year’s celebration!



Building UX Buy-In

Building Buy-In: 
Internally Positioning UX 
for Executive Impact. BigDesign2016 from John Whalen

If you work on or lead a user experience design team in an organization, you’ve probably experienced challenges building executive buy-in for design. As designers, we sometimes forget that we speak our own language, and that’s not always the same language as our company’s leadership.

Check out this deck by John Whalen in which he discusses strategies for better communicating what we do, how it maps to our organization’s business priorities, and how as designers we can provide strategic leadership to our teams.



Fun collection of animations:


Teardown: Pokémon GO first time user experience


Solid analysis by Michael Moore of how Pokémon GO’s user interface design and first-time onboarding experience has helped it’s success and popularity to explode all over the world.


Positioning UX for Executive Impact

We just added John Whalen from Brilliant Experience to the August NoVA UX meetup – John is a regular speaker and panelist at our events, and this presentation was a big hit at a recent UXPA conference.

Building Buy-In: Internally Positioning UX for Executive Impact from John Whalen